Product Communication
We define the communication strategy and identify the ideal tone of voice to tell and make known a brand, product, idea, service, or territory. With a team specialized in various sectors, we contribute through online and offline media to the correct positioning and success of a brand and its products.
We activate and build relationships with the media to create a positive image and perception of the brand, identifying on a case-by-case basis the messages, content, methods, and tones of voice that are ideal for different target audiences.
We support our clients in the process of positioning their brand and products, studying together the best strategy to highlight distinctive elements and compete successfully in the market. We tell our clients’ stories also through the creation and implementation of editorial projects, press events, offline and online media plans, and media partnerships.
Our team specializes in product communication across diversified sectors: from fashion to design, lifestyle to luxury, yachting to culture, food & beverage to tech, and special and trade events. Our experience and deep knowledge of the media and their needs allow us to create customized projects for Italian and international companies effectively.